The Thoughtfully Designed Conversations

Real conversations about creative business, entrepreneurship, and the decisions we make along the way.

The Business We Thought We Wanted: Redefining Success as Creative Entrepreneurs

A conversation with Wendy Batten of The Front Porch Lifestyle and Marsha Sefcik.

Tuesday, November 17 | 11 AM ET | Live on Zoom

Building a creative business is about so much more than the work we love to do.

It's about the decisions we make, the challenges we navigate, the lessons we learn, and sometimes, rethinking what success looks like along the way.

The Thoughtfully Designed Conversations brings together creative entrepreneurs, business owners, and industry professionals for honest, relaxed discussions about the realities of entrepreneurship.

No formal presentations. No complicated formulas. Just meaningful conversations, shared experiences, and fresh perspectives to help you think differently about the business you're building.

Because there's no single right way to build a successful business—and sometimes the most valuable lessons come from hearing how someone else has done it.

The Business We Thought We Wanted: Redefining Success as Creative Entrepreneurs

Tuesday, November 17 | 11 AM ET | Live on Zoom

A conversation with Wendy Batten of The Front Porch Lifestyle and Marsha Sefcik.

What happens when the business you've worked so hard to build no longer looks like the business you want to run?

When we first start out, we often have a vision of what success will look like. But as we grow, gain experience, and move through different seasons of life, our priorities—and our definition of success—can change.

Join me and Wendy Batten of The Front Porch Lifestyle for a relaxed, honest conversation about:

  • The difference between the business we thought we wanted and the one we want today

  • How our definition of success evolves as entrepreneurs

  • Letting go of expectations, opportunities, and ways of working that no longer fit

  • Making intentional decisions about the next chapter of our businesses

  • Why building a successful business doesn't always mean building a bigger one

Because sometimes the most important decision we make as business owners isn't what to do next, but what we want it all to look like.

What to Expect

The Thoughtfully Designed Conversations...

Casual and conversational


No formal presentations or rigid structure; just real, thoughtful conversations you can listen to, learn from, and be part of.

A Judgment-Free Space


Whether you feel confident in these areas or like you’re just figuring things out, you’re welcome here. No pressure, no expectations; just support.

Practical and easy to understand


We’re focusing on what actually matters in your day-to-day business; no fluff, no theory overload, and no sales pitch.

Interactive with space for your questions


Ask questions, share thoughts, or simply listen in. You can participate as much or as little as feels comfortable.

WHO THIS IS FOR

These conversations are for creative entrepreneurs and business owners who:

Believe there's always something to learn from the experiences of others.

Want to approach business ownership with intention, curiosity, and an open mind.

Value honest conversations, fresh perspectives, and practical insights.

Appreciate that there's no single right way to build and run a successful business.